Boosted LERY

Boosted is a brand passionate about and influenced by art, music and popular culture.  In collaboration with sponsored artists, Boosted develops products and content to enhance the mobile lifestyle of today's youth, and uses its resources to shine the light on the deserving or under recognized. 

For the 2007 holiday season Boosted launched LERY, a temporary retail and gallery project on Orchard Street in Manhattan’s Lower East Side. The space features product and art works by Madsteez, Mint & Serf, and Dean Bradley's Mainframe. In collaboration with the Boosted creative team and the artists, odg conceived and executed a dynamic and original lifestyle statement in this tiny storefront. Works will be available from 222gallery.com.